What We're Reading - May 11, 2015

Ad Age, "Twitter Taking a Different Approach to Advertising on Vine and Periscope"

Ad Age, "Five Things You Need to Know About This Year's NewFronts"

AdWeek, "2 Interesting Digital Marketing Stats From the Past Week"

Capital New York, "Richard Beckman joins Vice Media as company’s first chief revenue officer"

Digiday, "Local media's programmatic growing pains, in 5 charts"

Digiday, "How Elite Daily is building a millennial video strategy"

Digiday, "Bill Simmons' impending departure from ESPN gives Grantland cloudy future"

MediaPost, "Google Expands Ad Industry Dominance, Facebook Catching Up"

Medium, "Why Infographics are Bad"

NY Times, "ESPN Is Splitting With Bill Simmons, Who Offers an Uncharacteristic Word Count: Zero"

The Hollywood Reporter, "Vice Media Taps Publishing Veteran Richard Beckman as Chief Revenue Officer (Exclusive)"

WSJ, "New York Times CTO Rajiv Pant Joins Digital Media Startup Some Spider"

WSJ, "Ad Industry Blacklist Will Help Share Fraud Intelligence"