What We're Reading - April 16, 2015
Ad Age, "Making Stories in a Digital World: Report From Ad Age Digital Conference"
Ad Age, "With Snapchat's First Ad Format on Hold, Focus Shifts to Live Event Feeds"
Ad Age, "Spotify to Use Playlists as Proxy for Targeting Ads to Activities, Moods"
Ad Age, "Chevy Runs Digital Video Ads in Print (Yes, You Read That Right)"
Ad Week, "Tumblr Debuts New Ad That Sits at the Top of Users' Dashboards for 24 Hours"
Ad Week, "Here Are Hearst Magazines' Editorial Award Winners"
Capital New York, "What Are They Thinking? Zanny Minton Beddoes: New breed of editors are taking over"
Digiday, "Gawker's video strategy: short, casual and 'bullshit-free'"
Fast Company, "NOW YOU CAN GET REDDIT IN NEWSLETTER FORM"
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Fishbowl NY, "David Spitz Named President of Daily Mail North America"
MediaPost, "Native Advertising Shakes Up Agency And Brand Ecosystem"
min, "Clickbait vs. Quality Content: Is the Risk Worth the Traffic?"
Tech Crunch, "Sources: Yahoo In Talks To Buy Foursquare"
The Atlantic, "The Eternal Return of BuzzFeed"
The Guardian, "BuzzFeed sees short-form videos as springboard to TV shows and films"
The Hollywood Reporter, "MIPTV: Vice News to Launch Daily Shortform Program for Mobile"
