What We're Reading - March 30, 2015

Ad Exchanger, "Ad Retargeter AdRoll’s Got Mobile On The Brain"

Ad Week, "ESPN, Outbrain Partnership Lets Other Marketers Get Native Placement on the Sports Site"

Ad Week, "IAB Study: Mobile Marketers Are Gung-Ho About Programmatic, But Few Are Using It"

Business Insider, "A CEO shares the 3-hour morning routine that sets him up for success"

Business Insider, "Programmatic and real-time bidding are completely eating the digital-ad industry, with mobile leading growth"

BuzzFeed, "What We Learned From A Week Of Prototyping A Newsletter In Public"

Digiday, "What will be on digital publishers’ minds a year from now?"

Digiday, "Copyranter: Stop hiring journalists to write native ads"

Medium, "Native Advertising: Fiend or Foe?"

Re/Code, "Here’s the Chart That Explains Why Media Companies Are Obsessed With Snapchat"

WSJ, "Wooing Advertisers Gets Even Harder For Mid-Sized Web Publishers"

WWD, "Rachel Zoe Ventures Invests in Software Start-up Bringhub"