What We're Reading - March 23, 2015

Ad Age, "How Facebook's Custom Audiences Won Over Adland"

Ad Age, "Salesforce to Trigger Ads Based on CRM Data"

AdExchanger, "Ad Spend Is In Flux As Advertisers Reshuffle Budgets For Digital"

Digiday, "Hearst president David Carey: ‘We’re a content company with a platform mentality’"

Fishbowl NY, "Katharine Viner Named Guardian EIC"

MediaPost, "Biggest U.S. Advertisers' Ad Spend Drops, Midsize Cos. Show Gains"

WWD, "Time Inc. Holds Town Hall for Employees"