What We’re Reading – Dec 4, 2014
The most interesting stories of the day on the business of media:
Ad Age - Mindshare Teams With Google to Mine Search Trends for Ad Buys
BuzzFeed - BuzzFeed News Hires WIRED’s Mat Honan As San Francisco Bureau Chief
Digiday - The state of native ads on mobile in 5 charts
Digiday - Tech blog The Next Web doubles down on e -commerce
Digiday - High -priced research publishers warily open up to the Web
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Mediabistro Fishbowl NY - The Atlantic Adds Matt Thompson
Mediabistro Fishbowl NY - Stuart Elliott Takes the New York Times Buyout
NY Times - Ann Marie Gardner Steps Down as Editor of Modern Farmer
Re/Code - Time Inc. Shuffles Managers (Memo)
WWD - Troy Young Leading the Charge at Hearst Digital
WWD - Time Inc. Restructures Business Operations
Photo: Troy Young via Hearst
