We're almost 20 years into the digital media experiment online and yet too few digital display ad campaigns are as memorable as some of the great print and TV campaigns of yore. So what's missing? That's the topic of OMMA's upcoming Premium Display event this July 23 at the Hyatt Regency Century Plaza in Los Angeles.
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Say Media's own creative director Jen Loomis will be joining a panel of distinguished ad creatives to talk about the art and science of digital ad engagement, the role of storytelling and authenticity, and the creative catalog for what really works for engagement.
Brand Side Story: Expanding the Creative Palette in Display
July 23, 2:30pm
Hyatt Regency Century Plaza
Los Angeles, CA
Lori H. Schwartz, Founder, World of Schwartz @worldofschwartz
Josh Crick, Digital Account Director, David & Goliath
Jen Loomis, Creative Director, Say Media
Michelle Naden, Director, Strategic Initiatives, AvatarLabs
Tripp Westbrook, Executive Creative Director, Firehouse @trippwestbrook
Peter Wolfgang, Managing Director, MediaHood
Get the full-day agenda and details on how to register here.