Over three years ago, when BP completely bumbled their public relations efforts in the wake of the Gulf Coast oil spill, it didn’t take long for someone to create a fake BP Twitter account @BPGlobalPR that ridiculed everything BP was doing wrong. It was the first Twitter parody account to gain national attention and to this day has three times as many followers as @BP_America, BP’s official, verified Twitter handle.
From there, people on Twitter began creating parody accounts to mock/celebrate everything from Angelina Jolie’s right leg to the snake that escaped the Bronx Zoo - and thegood ones have amassed an incredible number of followers.
Some marketers freak out if their brand is parodied, but as long as it’s not too hurtful, imitation is the highest form of flattery. In most cases, it’s best to just laugh along and not fan the flames of the fire. In the end it also highlights an important social media lesson for any brand: people love to be entertained. With that in mind, here's a list of our favorite parody accounts on Twitter:
The ultimate brand: God. The tweets are irreverent, but hilarious.
Deciding the outcome of sporting events is the toughest part of My job.
— God (@TheTweetOfGod) June 17, 2013
Not Gary Busey @NotGaryBusey
The best part of this Gary Busey parody account is that it seems like Gary Busey might actually be behind it.
Instead of the standard 140, people should only be allowed as many characters as they have IQ points.
— Not Gary Busey (@NotGaryBusey) June 17, 2013
Not Mark Zuckerberg @notzuckerberg
The fake Zuckerberg has a dark take on the inner-workings on Facebook.
Proud that in nine years, Facebook has gone from an idealistic dorm-room startup to a shady cabal that manipulates and sells you for profit.
— Not Mark Zuckerberg (@notzuckerberg) April 10, 2013
Betty F*ckin’ White @BettyFckinWhite
Everyone loves Betty White, including the clever person who pays homage to her via this hilarious fake Twitter account.
Why does Amanda Bynes take so many pictures of her mirror?
— Betty F*ckin' White (@BettyFckinWhite) June 13, 2013
The Fake ESPN @TheFakeESPN
Fans of all kinds will enjoy the fake headlines that mock what’s going on in the world of sports.
Michael Jordan sends sons You'll Never Be As Good As Your Father Day cards.
— The Fake ESPN (@TheFakeESPN) June 16, 2013
Modern Seinfeld @SeinfeldToday
This Twitter account asks the question “What if Seinfeld were still on the air?” The tweets will make you wish it were.
Jerry swears off texting women. "I'm back to the phone! With the phone, you worry once a day and you're done. With texting, it never ends."
— Modern Seinfeld (@SeinfeldToday) May 2, 2013
Feminist Taylor Swift @feministtswift
Taylor Swift may not call herself a feminist, but this account spins her lyrics and gives them in feminist slant in a clever way that will make you laugh and think.
It's a love story / Baby just say yes / because consent should always be freely and enthusiastically given
— FeministTaylorSwift (@feministtswift) June 13, 2013
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The Dark Lord @Lord_Voldemort7
Sad Harry Potter ended? Don’t fret. Lord Voldemort is on Twitter with plenty of opinions about life, celebrities, and Harry, Ron, and Hermoine.
Congratulations, you are both one day closer to Monday AND to your inevitable death!
— The Dark Lord (@Lord_Voldemort7) June 16, 2013
The Fake Pinterest @PinterestFake
Bizarre takes on things that one can actually imagine seeing pinned.
Cupcakes in literally anything but cups. Cups are for NON-creative people.
— The Fake Pinterest (@PinterestFake) April 18, 2013
Text Based Tumblr @TextBasedTumblr
In the same vein as The Fake Pinterest, Text Based Tumblr describes exactly what one might see in the typical Tumblr dash.
— Text Based Tumblr (@TextBasedTumblr) May 24, 2013
The Times Is On It @nytonit
The real New York Times tried to have this parody account that ridicules obvious trend stories shut down, and temporarily succeeded, but ultimately lost the battle when The Times Is On It changed it’s photo and clearly labeled the account as parody.
GUYS, teenagers drink at parties even after telling their parents they won't, and The Times is ON IT. http://t.co/DEsneHQiZI
— The Times Is On It (@NYTOnIt) June 11, 2013
Imagine if the Mars Rover could tweet. And had a bit of an attitude. This is what its Twitter would be like.
Fun thing to do if stranded with no hope of rescue; Quietly regret your life choices while singing ABBA's Waterloo.
— SarcasticRover (@SarcasticRover) June 7, 2013
Darth Vadar @DepressedDarth
Lots of “bad” puns and Death Star references, this account is a must-follow for Star Wars fans everywhere.
Father's Day: The most awkward day of the year for the Skywalker family.
— Darth Vader (@DepressedDarth) June 16, 2013
Tilda Swinton @NotTildaSwinton
Much like @NotGaryBusey, what makes this account so wonderful is that it feels like Tilda Swinton might actually be living the bizarre life being described.
Stand nude in front of a window. When a neighbor glances up at you, simply press the palm of your hand against the glass and silently roar.
— Tilda Swinton (@NotTildaSwinton) May 24, 2013
Elizabeth Windsor @Queen_UK
That’s right, even the Queen of England has a parody account. And according to her, it’s almost always “gin o’ clock.”
One can confirm that the new Royal baby will not be called North West. This is mainly because William and Catherine are not morons.
— Elizabeth Windsor (@Queen_UK) June 21, 2013
Did we miss one? Let us know in the comments.