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SAY: Perspectives with Michael Sippey

In this installment of SAY: Perspectives, VP of artist development Michael Sippey brings us back to the nascent days of blogging, where writing your own HTML code, ftp-ing it up to a server and soliciting readers' feedback by email was common practice. As one of the world's first bloggers, Michael relates his deep understanding of how interest begets influence to help content creators turn their passion into a profession.

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