Watch Say Media at Advertising Week: When a Blog Becomes a Brand

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This year at Advertising Week in New York, the world's largest gathering of advertising, marketing and media executives, Say Media hosted a panel at the Hard Rock Cafe on Thursday Sept 26. Introduced by Say Media President Kim Kelleher and moderated by Manoush Zomorodi, host of WNYC's New Tech City, the session featured Emily Schuman of Cupcakes and Cashmere, Julie Carlson of Remodelista, Joy Wilson of Joy the Baker and Ben Bowers of Gear Patrol - four visionaries who have turned their unique points of view into enormously successful brands and are putting up big numbers to prove it.

It was a great session – if you missed it you can catch the video here:

[Photo credit: marciczel]